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Designing Web Sites That Sell

by Shayne Bowman, Chris Willis

Since the early '90s I've preached that the "why" of design is more important than the "how." Most books with the word "design" on the cover these days are merely software manuals. "Web Design" books come and go never really touching on design at all. This one's different.
      Written by designers for designers, it's a results-oriented guide to building a profitable e-commerce site without sacrificing design and style. The book takes you on a real-world tour of what goes into building and managing a successful e-commerce site, using case studies of thriving examples to illustrate the principles in the book.
      When you've figured out the basics of how to build a web site, this book takes you to the next step. After working with it for a while, you'll even discover that you really didn't need much of what the other books taught you after all.

* Designing Web Sites That Sell - by Shayne Bowman, Chris WillisPaperback: 256 pages; Dimensions (in inches): 0.59 x 9.02 x 9.06 Publisher: Peachpit Press; 1st edition (April 25, 2002)

* from the Web Department. Keywords for this item are: Web: Web design, Web development, html, shtml, gifs, jpgs, web graphics, layout, pages -- You can find many other titles from this department here!