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Paperback - 207 pages (June 1998) Allworth Press, Dimensions (in inches): 0.55 x 8.95 x 5.98 Library Journal, August 1998

Re-Engineer Your Photo Studio

by Joe Farace

Re-Engineering the Photo Studio: Bringing Your Studio into the Digital Age is an excellent, in-depth source provides nearly everything one needs to know to make the transition form silver-based to digital photography. Although directed primarily to professional photographers, this book is an excellent resource for anyone interested in the relationship of cameras and computers.

Highly recommended for all photography collections Re-Engineering the Photo Studio shows photographers of all specialties how to use digital technology to upgrade their studios into competitive, self-sufficient operations, heighten the quality of their images, and increase profits. It tackles the hottest issues facing photographers today: how to get ahead of the fast-breaking changes in the business, provide customers with the most up-to-date services, and prepare for the technological advances of the future.

Equally designed for beginner, intermediate, and advanced computer users, the book explores every aspect of the transition from silver-based photography to digital imaging, including: image acquisition and conversion; enhancement, and output; buying or upgrading a computer for digital imaging; integrating new hard- and software into both creative and business operations; shopping for a digital camera; methods for recording and storing images; creating a business plan; developing a lucrative Internet marketing strategy.

The chapter covering Photo CD is particularly important for anyone who will be archiving or distributing their images via CD-ROM.
cRe-Engineering the Photo Studio equips all photographers with the information and tools they need to maximize efficiency and profitability by bringing both their art and their business into the digital age.

Keywords: Photography: digital photography, cameras, manipulation, montage, retouching, (Photo) - - 9/14/99


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