Design Bookshelf for designers, desktop publishing, graphics and digital photography

List Price: $24.95 Our Price: $19.96 You Save: $4.99 (20%) Paperback - 288 pages Revised edition (October 1997) IDG Books Worldwide, Dimensions (in inches): 0.88 x 9.22 x 7.14 Roger C. Parker's One-Minute Designer by Roger C. Parker Thank goodness for Roger's books. He saved literally hundreds of thousands of amateur designers from giving the desktop publishing revolution a blacker eye than it already had. I think this is one of Roger's best works. In the 80s Roger lead the revolution of desktop publishing with his open and frank reinforcements of what is good taste in design. Thousands of people read Roger's books, and published some respectable stuff. Too bad people are so wrapped up in web design that they've forgotten what good design taste is. Time to get Roger's One-Minute Designer and get your print publications back up to snuff. Here are over 200 quick and easy ways to improve the communicating power of desktop-published documents! Roger focuses on effective page layout techniques, rather than obscure concepts -- with wonderfully visual one-page, easy-to-understand tips and strategies. Roger is well-known, well-liked and has sold over 600,000 copies of books on desktop publishing. This revised edition of an essential design reference is from the guru of desktop design and the author of "Looking Good in Print". More than 200 tips and ideas for better-looking pages are included. The highly visual layout includes before and after spreads. Roger C. Parker says: "I really love this book. I suppose every author has their favorite book; this is my favorite design book. It contains far more information and is much better organized than any previous design book, including Looking Good in Print. Several things set this book apart from any previous, or any other, design book. The most important is the one-idea-per-page format. Each page is devoted to a single design idea, described in less than 25 lines of text and illustrated by a pair of before and after illustrations. Annotations in a second color draw the reader's attention to important parts of each illustration. Because I was limited to 25 lines of text for each page, I was forced to write clearly and concisely. I enjoyed the challenge of "tight writing." Another aspect of this book I like is the fact it doesn't have to be read from cover to cover. Rather, readers can pick it up at any point and go directly to the topic that they're interested in. A visual Table of Contents on the inside cover permits readers to quickly locate desired information. The premise of the One-Minute Designer is that design excellence doesn't come from "grand plans," but is arrived at one-detail at a time. The One-Minute Designer focuses on the details that, together, spell the difference between success and failure. This is a book I'm proud to share with my friends. I'm also gratified by the e-mail I receive from readers who find it immediately helped them improve a vexing design problem." If you publish. If you print to a laser printer and show the results to other people. If you want to shine --- do NOT delay. Get this book. Keywords: Design and Publishing, graphic design, layout, aesthetics, arts (Design) - 11/6/99