Graphic Design
All the best graphic design books for designers, illustrators, or desktop publishers... please share your favorite design books!
The All New Print Production Handbook
by David Bann
Print production is a key consideration at every step of the creative process, from concept, to digital workflow, color management, font and image use, to file formats, to post-production. The All New Print ProductionHandbook is the practical, incisive, authoritative handbook that reveals and explains every aspect of print production. Need to know about paper types? Proofreading? Platemaking? Pricing? Print processes? Packing? Any of hundreds of other topics? Here's the complete one-volume resource that illuminates and illustrates these complex areas and many, many more!
The All New Print Production Handbook
Author: David Bann - Regular price: $29.95 - our discounted price: $18.55
Published by: Watson-Guptill; Paperback; 224 pages
Visual Selling: Capture the Eye and the Customer Will Follow
by Paul LeRoux, Peg Corwin
Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people's trust, satisfaction and willingness to buy. The authors believe that, to sell most effectively, the seller must be the visual focal point. This book draws on 25 years of experience coaching individuals and organizations in the art of visual selling, sharing stories and techniques used in big-dollar competitive presentations and pitches to senior management.
Visual Selling: Capture the Eye and the Customer Will Follow
Author: Paul LeRoux, Peg Corwin - Regular price: $24.95 - our discounted price: $14.79
Published by: Wiley; Hardcover; 272 pages
Dynamic Media: Music, Video, Animation, and the Web in Adobe PDF
by Bob Connolly
Flash animation, music and videos, virtual reality 3D, and more -- in a PDF? Yes!
Acrobat documents converged with audio, video, and interactive content -- it's the wave of the future and it's called rich media. Do you want to get your video and audio content out into the world in a more convenient way than on the Web? Are you looking for a way to share rich-media content with the broadest possible range of readers? Print publishers, advertisers, educators, and anyone else who's ready to leverage the power of PDF and Adobe Reader can benefit from learning about the possibilities of this new convergence technology.
Dynamic Media: Music, Video, Animation, and the Web in Adobe PDF
Author: Bob Connolly - Regular price: $50.00 - our discounted price: $23.74
Published by: Peachpit Press; Paperback; 312 pages
Bathroom Graffiti
by Mark Ferem
If you've ever used a public restroom, chances are you've read some bathroom graffiti, or at least noticed it. Often bawdy, funny and smart, sometimes illegible, it is a ubiquitous means of expression found across the United States and all over the world. Do the private, intimate moments in the bathroom provide people the opportunity to freely express themselves, leaving little nuggets of truth and insight for the next user? If you ask Mark Ferem, the answer is yes. Ferem has spent the past several years collecting and compiling photographs of exceptional bathroom graffiti, making for the perfect bathroom book.
Bathroom Graffiti
Author: Mark Ferem - Regular price: $14.95 - our discounted price: $8.96
Published by: Mark Batty Publisher; Paperback; 153 pages
Brandjam: Humanizing Brands Through Emotional Design.
A breakthrough book by the author of the best-selling Emotional Branding and Citizen Brand
* Insider's look at creating powerful, compelling brands and identities
* Exciting new ideas for using design to drive consumers to embrace brands
The Brandjam concept is about innovation, intuition, and risk. Gobe explains how design is the "instrument" companies can use for jazzing up a brand--how design puts the face on the brand and creates an irresistible message that connects buyers to the product in a visceral way. Using jazz as his metaphor, he shows how the instinctive nature of the creative process leads to unusual solutions that make people gravitate toward a brand and make brands resonate with people by bringing more joy into their lives.
Brandjam: Humanizing Brands Through Emotional Design. Author: Marc Gobe ; Regular price: $24.95 ; Published by: Allworth Press; Hardcover; 288 pages; web rating: ; us ; Department: marketing, design, product design
Dot-font: Talking About Design (Dot-Font)
The 21st century promises no shortage of technological advances that will permit people to rethink how they used to go about tasks long a part of life, from doing laundry to desigining a typeface. Mark Batty Publisher proudly announces the first two titles in an ongoing series that will track, respond to and engage with the issues and possibilities of 21st century graphic design and typography, culling information from the sources that create, implement and make popular these innovations. These first two books, dot-font: talking about fonts and dot-font: talking about design, comprise essays written by John Berry on the respective topics. Whether discussing the work of Matthew Carter, Gerard Unger or Sumner Stone, or investigating the page layout of voter pamphlets or the use of letterpress in the digital age, Berry's understanding of the past provides the perfect context to take issues of design and typography into the future. John Berry is a graphic designer and the former editor of U&lc. He has written extensively on design and typography.
Dot-font: Talking About Design (Dot-Font) Author: John D. Berry -- Regular price: $16.95 * Published by: Mark Batty Publisher; Paperback; 128 pages; web rating: ; us * Department: Art History, Typography
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