Inside The Business Of Illustration
by Steven Heller, Marshall Arisman
This guide to the ins and outs of today's dynamic illustration business tells budding illustrators everything that their teacher didn't know or their art director didn't tell them. Using an entertaining, running narrative format to look at key concerns every illustrator must face today, this book covers finding one's unique style and establishing a balance between art and commerce; tackling issues of authorship and promotion; and more. In-depth perspectives are offered by illustrators, art directors, and art buyers from various industries and professional levels on such issues as quality, price negotiation, and illustrator-client relationships.
Also see...
Design Literacy: Understanding Graphic Design
Design Literacy, second edition, features literary snapshots of design objects and designers to create a rich tableau of the forces, people, and design objects that shape our cultural landscape. The more than 140 essays combine the best from previous editions of the book, including James Victore's iconic cover design and new aesthetic, political, historical, and social commentary. Topics covered by the new essays include:
- Micah Wright's retrofitted political posters
- Alexander Lieberman's tension-packed magazine layouts
- The evolution of the iconic underground zine Zap Comix
- Chris Ware's virtuous typography
- Phillip Morris' re-naming campaign
Edition: Paperback, 6 x 9, 464 pages, 136 b-w illustrations.
Don't miss 
Inside The Business Of Illustration
by Steven Heller, Marshall Arisman
Edition: Paperback: 229 pages; Publisher: Allworth Press; List Price: $19.95 - buy now: Price: $13.57 and You Save: $6.38 (32%)
See similar titles in the Business department Keywords: Business, Marketing, eCommerce, Office management, promotion, security,
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