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Graphic Designer's Guide to Pricing, Estimating & Budgeting

by Theo Stephan Williams

Whether you're a start-up business or an experienced owner, The Graphic Designer's Guide to Pricing, Estimating & Budgeting, Revised Edition, provides a one-stop source of indispensable, innovative methods for achieving productivity and profitability in every area of a graphic design business. This brand-new and completely updated edition offers practical guidelines for setting rates, dealing with clients' budgets, preparing an estimate, and establishing profitability. Readers will also discover step-by-step strategies for pricing on the Internet, negotiating effective pricing with clients, and developing options to traditional pricing. Plus, the easy-to-read sidebars throughout this valuable guide offer dozens of creative, resourceful success tips for running a top-notch business.

About the Author
__ Theo Stephan Williams is the founder of Real Art Design Group, Inc., an award-winning, full-service graphic design firm whose international client base includes Universal Studios Hollywood, the Walt Disney Company, and Mead Corporation. The author of The Streetwise Guide to Freelance Graphic Design and Illustration, she lives in Los Alamos, California.

Also see:
* Graphic Artists Guild Handbook: Pricing & Ethical Guidelines (Graphic Artists Guild Handbook of Pricing and Ethical Guidelines, 10th Edition) by Graphics Artists Guild

* Graphic Designer's Guide to Pricing, Estimating & Budgeting - by Theo Stephan WilliamsPaperback - 192 pages Revised edition, Allworth Press; Dimensions (in inches): 0.59 x 9.89 x 6.77

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